Read on if you’d like to learn why most people over 35 feel lost online most of the time… Growing up, my Dad was a high level manager at the Boeing Company, where he worked in Boeing Computer Services. Yet, in 1988 (the year I graduated from High School) we did not have a computer in our home. Think [...]
I’m pretty sure I didn’t make up the term “advertising blindness” but I honestly don’t remember who I heard it from, so maybe I’ll just claim it. (A quick search of the Google showed many results so…there you go…wasn’t me.) Anyways, enough with the trivia and on with the meaty goodness of this email. If [...]
Well, I figured my last email about “branding yourself” might land me in hot water and it did land me in some, but believe it or not, the feedback (even from leaders who brand themselves) has been mostly positive. Which leads me to today’s tip… There is a time and a place for branding yourself. [...]
I am fully prepared for people to freak out and throw rocks at me for this, but you have to know the truth. Branding yourself is an overblown myth that is keeping the majority of people broke, lost and overwhelmed. Oh boy, rocks are sure to fly my way for that…but hear me out before [...]
Most people don’t need to be told the problem, but I am going to say it anyways… The Problem: Folks don’t know where to start when it comes to marketing their business online. Before I offer you a solution, I wanted to share a little something personal with you. A couple of months ago, I decided [...]
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